(The first seven leadership qualities were developed by Ret. General Norman
Schwartzkopf during Desert Storm. The last two were added by Rear Admiral Ret. Frank Collins, Jr.)
• Leaders help people succeed. They don't fear developing their associates.
• Don't confuse management and leadership. Managers focus on material goods, leaders focus on people.
• Set goals that anyone can understand, set them clearly. Complicated goals discourage buy-ins.
• Set high standards: "Good enough" is not good enough! Only the best succeed in today's market place.
• There's always room for improvement.
• A leader takes charge. Step up to accountability and responsibility. Have a plan to implement it.
• Do what is right. Develop a sense of values.
• Give credit where credit is due. You may lay the foundation, but the bricks and mortar are the products of your associates.
• Demonstrate the virtue of loyalty. Both up and down loyalty is an essential virtue of a successful leader.
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